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How to distribute to Gaana

A guide for artists, record labels, and music app developers

For artists, record labels, and music app developers, distributing your music on various streaming platforms is essential for expanding your audience. Gaana is one of India’s leading music streaming services, providing a significant opportunity for visibility and revenue. This guide will outline how to get your music on Gaana, the benefits, and what to expect in terms of revenue.

Why distribute music to Gaana?

Gaana is the largest commercial music streaming service in India, with millions of active users. By distributing your music on Gaana, you can tap into a vast and engaged audience, potentially increasing your fanbase and income. Gaana supports a diverse range of music genres, including regional Indian music, which makes it an ideal platform for artists targeting the Indian market.

Gaana is particularly popular in India, making it a strategic platform for artists aiming to reach the Indian market and potentially gain international fans who enjoy Indian music.

Steps to distribute music to Gaana

1. Use a Digital Distribution Service

To distribute your music on Gaana, you’ll need to use a digital distribution service. These services help upload your music to various online stores and streaming platforms, including Gaana.

Popular digital distribution services that support Gaana:

Steps to use a distributor:

  1. Choose a distributor: Select one of the digital distribution services listed above.
  2. Prepare your music:
    • High-quality audio files: Preferred formats are WAV or FLAC.
    • Album artwork: High-resolution images that meet the distributor’s specifications.
    • Metadata: Details such as song titles, album name, artist name, genre, and release date.
  3. Upload your music:
    • Create an account on your chosen distribution service.
    • Upload your high-quality audio files.
    • Enter all relevant information about your music.
  4. Select Gaana as a distribution platform: Ensure that Gaana is selected during the upload process.
  5. Submit and monitor your release: After submitting your music, the distribution service will handle the rest. Your music will be reviewed and then made available on Gaana.

What they pay artists/record labels

Understanding the potential revenue from distributing music on Gaana is crucial. Earnings are primarily generated through streaming royalties.

Revenue breakdown

  • Streaming royalties: Artists and record labels are paid per stream. The exact amount per stream can vary based on factors such as the listener’s location and subscription plan. Gaana operates on a revenue-sharing model where artists receive a proportionate share of the subscription and advertising revenue.

Payment timelines

Payments from digital distribution services to artists and record labels are usually made on a monthly basis, though this can differ by service. Most services offer direct deposit, PayPal, or other electronic payment methods.

Conclusion

Distributing your music to Gaana can significantly enhance your reach and revenue potential, especially in the Indian market. By following the steps outlined in this guide and using a reliable digital distribution service, you can ensure that your music is accessible to millions of potential listeners.

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